What a great invention the peel and reveal label is. Marketing a product means you need to use every part of the label to get your message across – to let your brand shine. You don’t want to use that prime space on your label to be anything but a reason to purchase.
Peel and reveal labels allow for versatility and interaction with your customers. Consumers usually through out a package insert but with a peel and reveal label, the information stays with the product and is more cost effective for you.
You can use these labels to provide important health and safety information. Lots of products require detailed health and safety information in order to comply with regulations. These range from healthcare, cosmetic, and supplement products, to products such as e-liquids for vaping.
With regards to cosmetic products, it’s very important to provide as much information as possible; after all some products used in the beautify industry include ingredients that are allergens. With regards to health and safety information about products such as e-liquids, there are many different items of information that you are required to include by law. However, as an e-liquid bottle is often quite small, you’re limited with the amount of space available to you.
You can provide information in different languages. If you want to attract customers from a diverse selection of different backgrounds, multi-lingual labelling is a great way to communicate your business’s and product’s message in the customer’s preferred language.
Creating a contest to promote your products is a fun, interactive way of using peel and reveal labels. Your competition doesn’t have to be extravagant. You don’t need very expensive prizes to attract interest. Discount codes, a ‘buy one get one free voucher’, or something similar can be intriguing enough to persuade a potential customer to further investigate your product, giving your label a boost as it persuades them to purchase the item. Another way you can use booklet labels alongside competitions is to incorporate barcodes or QR codes. The possibilities are endless when using a peel and reveal label for your product. Give us a call to see how we can help.
