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PEEL AND REVEAL CASE STUDIES

Over the years Labelservice have been asked to help out with various peel and reveal enquiries. Please find below a small selection, but keep up to date with our case study blog at http://www.labelservice.co.uk/blog

A cosmetics company found that the amount of ingredients and legislative copy they had to include on their label was impossible to fit onto a single layer product. They also had over 10 different products to label. Labelservice helped with a range of digitally printed peel and reveal products.

A lawn chemicals manufacturer required peel and reveal labels that were suitable for external storage. Labelservice supplied three different sizes, all printed on a waterproof PP with an additional gloss laminate.

A marketing agency wanted promotional labels for the launch of a new business. Working with Labelservice allowed them to supply their client with a range of peel and reveal labels, each one with a different message on the bottom label.

A travel company was running a promotion for their customers, offering free first class travel as a competition prize. They wanted peel and reveal labels to spearhead an on-pack promotion, but were worried about the winning message being visible from the top layer. Labelservice supplied the job with an opaque blockout backing under the cover, giving the customer the security they desired.

A company wanted to export their products overseas to 5 different countries, but did not want to have to order, stock and apply separate labels. A booklet label was also found to be too expensive. The soloution was a three layer peel and reveal label from Labelservice which gave the customer the 5 printed pages they needed.

A telecommunications company wanted to run an on pack promotion, where the public was asked to complete and return a competition entry coupon. Labelservice supplied a peel and reveal label with a dry peel top layer, meaning once the label had been removed the customer didn’t have to write on adhesive. It also meant the coupon could be kept folded in a wallet or bag.

A large frozen foods manufacturer who sold via distributors wanted to find out more about their end user client base. Working with Labelservice, they developed a peel and reveal label where a prize draw enticed the consumer onto a website to leave their personal details. A unique code was printed on the bottom layer, and a QR Code led the customer directly to their website

A stationery company was running a promotion, offering their customers the chance to win cinema tickets as a reward for repeat business. The tickets were redeemable by entering a unique code onto a website, but the client was concerned about people opening the top cover and quickly making a note of the code. The solution was a scratch off panel that was printed over the code, which dissuaded people from attempting to read the code in store.

A condiment manufacturer found that, because of the Food Information Regulations 2014, they had to include much more information on the label than they ever had to previously. The solution was a two layer peel and reveal label, giving them an additional two pages of copy.

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